Important: This is a self-paced online course and is not tutor-delivered. You are given online access to the course materials so that you can work through the training at your own pace and in your own time.
This step-by-step video course provides an introduction to Instagram marketing for beginners. It covers practical ways to use Instagram to communicate with your audience, promote your business, create engaging content and make better use of Instagram’s marketing features.
Whether you are new to Instagram or want to develop your existing understanding of Instagram for business, this course provides an accessible introduction to the fundamentals of Instagram marketing.
Instagram Marketing E-Course for Beginners
This is a 10-part short course covering the fundamentals of Instagram marketing.
What You’ll Learn
The course includes:
- Optimising your Instagram profile for business
- Researching relevant hashtags and topics for your Instagram campaigns
- Using Instagram Live for a product reveal
- Promoting a Facebook post on your Instagram account
- Promoting an Instagram post from the app
- Running a product catalogue ad on Instagram
- Instagram marketing tips for brands and businesses
- Creating Instagram content designed to engage customers
- Tips for capturing and editing effective Instagram posts
- Instagram marketing do’s and don’ts
- Plus much more
Who Is This Course For?
This course is suitable for beginners who want to learn about Instagram marketing and develop their understanding of how Instagram can be used to promote a business, product, service or personal brand.
It may be useful for:
- Business owners and entrepreneurs
- People promoting their own products or services
- Employees involved in sales or marketing
- Freelancers and self-employed professionals
- Anyone who wants to develop their Instagram marketing skills
No advanced Instagram marketing knowledge is required.
Course Format
This is a video-based, self-paced online course. There are no scheduled classes to attend, allowing you to work through the course materials at a pace that suits you.
You can access the online training and complete the lessons in your own time.
Using Instagram for Business
Instagram can be an important part of a wider social media marketing strategy. The course introduces practical areas including profile optimisation, content creation, hashtags, promotion and Instagram advertising.
The knowledge covered can help you understand how to:
- Present your business professionally on Instagram
- Create more effective Instagram content
- Research topics and hashtags relevant to your audience
- Promote posts and products
- Use Instagram features for marketing
- Develop your understanding of Instagram for business
Start Learning Instagram Marketing
If you are looking for an accessible introduction to Instagram marketing, this self-paced video course provides a practical way to learn the fundamentals and develop your understanding of using Instagram for business.